THE PERFECT BLONDE Purple Toning Shampoo helps neutralize unwanted yellow tones in the hair while brightening, providing moisture, adding shine and reducing breakage. Kick brass to the curb with PRAVANA''s The Perfect Blonde Purple Toning Sulfate-Free Shampoo for blonde, silver or highlighted hair.

Key benefits:

• Banishes brassiness and brightens blondes!
• Gently cleanses, purifies and neutralizes unwanted yellow tones to reveal brighter strands.
• Adds strength
• Adds shine