Redken Shades EQ Gloss Equalizing Conditioning Hair Color 2oz 03R ROXY RED Redken Shades EQ Gloss Equalizing Conditioning Hair Color 03R gives a Roxy Red color to your hair. It is a gentle, ammonia-free formula in which iridescent colors and luminous shine create an irresistible play of light in the hair. Without looking fake, it allows changing the shade of your natural color.