Over 90,000 submitted entries became ONE winning taste. In April 2022, over 111,000 chip lovers voted in Chipsvalet and the winner with 35% of the votes was the chip flavor Brynt Smor & Chili! The nutty taste of browned butter goes perfectly with salty potato chips. Add a dash of chili and the taste experience is total. The people's very own chip flavor.

Potatoes, sunflower/rapeseed oil, spice mix (WHEY powder (from MILK), maltodextrin, sea salt, salt, rice flour, chili pepper, chili extract, BUTTER powder, natural flavors, yeast extract, color (turmeric, anthocyanin)).

Sweden's first potato chip manufacturer.

In 1957, Folke Andersson tasted potato chips for the first time, during a boxing match in New York. It was the best thing he had ever eaten. Folke decided to start producing potato chips at home in Sweden. Ever since that day, Estrella have done everything to be able to give you Sweden's tastiest snacks, everything from peanut rings to lentil chips. They have refined the recipes and used improved ingredients. They have tried new spices that have become completely new flavors, for example they were the first makers of Sourcream & Onion chips which are still the Swedes' favorite chips.