Experience 70-Day vibrant color and shine. A gentle, paraben-free conditioner that contains the Dual Capture Complex which deeply penetrates to protect from UV damage and other color aggressors, minimizing color fade for lasting color vibrancy, while replenishing moisture. Clinically shown results after 70 days: 100 of participants felt their color was rich, shiny and vibrant 93 users agreed the test regimen combated fade-out 93 users agreed the test regimen combated dry-out 97 users agreed the test regimen gave them lasting color with use of Caviar Infinite Color Hold Shampoo, Conditioner and Vibrancy serum when used as a leave-in treatment vs. untreated hair.